Transforming EXECUTIVE ASSISTANTS into STRATEGIC POWERHOUSES driving business performance and career growth

HI! I’M RACHAEL BONETTI.

With 27 years of experience supporting top leaders, including CEOs and billionaires, I help executive assistants unlock their full potential, transforming from task-driven roles into strategic business partners who drive impactful results.

I offer practical, fresh training that empowers EAs to elevate their performance, contribute meaningfully to their organisations, and thrive in today’s fast-paced corporate world.

Let me help you:

  • Bridge the gap between traditional support roles and strategic influence

  • Develop a deep understanding of business dynamics and executive-level decision-making

  • Lead initiatives that improve productivity, collaboration, and organisational success

  • Build confidence as a key player in your executive team

Let me give you the TOOLS and STRATEGIES you need to NOT JUST SURVIVE, but THRIVE as a STRATEGIC PARTNER in your organisation.

TRUSTED by TOP THOUGHT LEADERS and BRANDS

FOR EXECUTIVE ASSISTANTS

TRANSFORMING the role of EAs

In today’s fast-evolving business world, many executive assistants are left to self-develop without the support or resources they need to grow strategically. I’m here to change that.

With my training, you’ll step beyond the traditional "task-driven" role and become an active, strategic contributor to your organisation's success. Together, we’ll unlock the leadership and business skills you need to thrive.

WHY IT MATTERS FOR YOU

  • You’ll drive meaningful change and elevate your role within your organisation

  • You’ll lead high-impact initiatives that boost productivity and efficiency

  • You’ll collaborate more effectively with executives and contribute to key business decisions

  • You’ll become a trusted partner who influences organisational success

FOR ORGANISATIONS

SOLVING a GROWING PROBLEM in the EA PROFESSION

Too many EAs today are underprepared for the demands of their role in a rapidly changing business landscape. Without proper training, many EAs feel overwhelmed, uncertain, and stuck in reactive support roles.

My training fills that gap, equipping you to step into a strategic position where you’re valued for your ability to drive results. You won’t just be supporting your executives; you’ll be helping shape the future of your organisation.

EMPOWER YOUR EAs TO:

  • Lead key initiatives that improve organisational efficiency

  • Support better decision-making that drives long-term business success

  • Step up as strategic partners in the leadership ecosystem

FRESH, PRACTICAL INSIGHTS
for EAs and LEADERS

I provide content that resonates with both executive assistants and organisational leaders, offering fresh perspectives on the challenges facing today’s workplace. My unique experience gives me the ability to tackle these challenges in a way that feels both relevant and impactful.

INSTANT RESOURCES for CAREER SUCCESS

Access downloadable tools, templates, and guides that will help you perform at your best today—without the overwhelm. 

My Career Success Shop is designed to support your growth and boost your confidence as you become the strategic EA you’re meant to be.

EA TRANSFORMATION STORIES

  • Rachael taps into that idea that yes, we can motivate you all we like, but Rachael can show you how! She gives people toolkits to take what you've learned and actually apply it.

    JAMES

  • After 20+ years in the field, this is BY FAR the best program I've taken - practical and immediately actionable.

    MANDY

  • The course gave me the clarity and confidence to apply for a promotion - AND I GOT IT!

    RENAE

  • The Academy has completely changed how I work with my Executive - I'm now seen as a strategic partner rather than just support.

    JESS